That’s because they contain a cocktail of ingredients to target a host of concerns: Namely, to moisturize, soothe, and soften the skin. Some can include exfoliating or clarifying ingredients (you’ll see), but a sheet mask’s main charge is to drench the skin with hydration. That said, they’re perfect for any time of day post-cleanse—many even swear by a sheet mask to nourish and plump the skin before makeup. Just don’t forget to follow with moisturizer after you’re done, as you don’t want all those serums to evaporate into the air and leave your skin drier than before. Organic Sheet Mask, ORGAID ($22) Collagen Boost Sheet Mask, 100% PURE ($6) Revitalizing & Soothing Natural Sheet Mask, RE:FRESH ($6) Coconut Gel Sheet Mask, Farmacy Beauty ($6) Japanese Cherry Blossom & White Tea Smoothing Mask, Snow Fox Skincare ($35) Detoxifying Charcoal Sheet Mask, Burt’s Bees ($2.39) Thirst Trap Cocoon Mask, Wishful ($9) Lotus Seed Sheet Mask, primera ($6) Luminous Dewy Skin Sheet Mask, Tatcha ($12)
